Align Technology, Inc. announced on January 17, 2025, that Patrick Mahomes, quarterback for the Kansas City Chiefs, has joined the Invisalign Smile Squad as an ambassador for the brand. This multi-year agreement will feature Mahomes sharing his personal Invisalign treatment experience with fans through a multi-channel campaign.
Mahomes stated that he chose Invisalign aligners over traditional braces due to his focus on optimizing performance and health, and he is excited to officially join Team Invisalign. This collaboration aims to increase awareness and educate parents, teens, and adults about the benefits of Invisalign treatment delivered by an Invisalign trained doctor.
The Invisalign Smile Squad, launched in 2017, collaborates with trusted regional and global influencers to share authentic personal Invisalign treatment journeys. This initiative is expected to address common questions about starting Invisalign treatment and reinforce the brand's message of confidence and self-expression.
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