Alkami Technology, Inc. announced the launch of its Business Banking Digital Maturity Assessment, an innovative tool designed for financial institutions. This assessment, derived from a study with Emerald Research Group and Jim Marous, helps banks and credit unions evaluate and advance their business banking digital strategies.
The assessment offers a comprehensive framework for institutions to gauge their current digital capabilities and identify opportunities to meet the demands of business clients. It benchmarks an institution against research baselines, categorizes it into one of four cohorts, and provides actionable recommendations for digital transformation.
Allison Cerra, chief marketing officer for Alkami, stated that the research aimed to explore how culture, strategy, and technology create a sustainable competitive advantage through the digital banking channel for sales and service. This tool helps financial institutions understand their position within the digital maturity spectrum, covering key dimensions like payments, data and marketing, and digital account creation.
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