Abercrombie & Fitch has launched a women‑only collection in partnership with Aspen‑based luxury western retailer Kemo Sabe, marking the first global collaboration for the brand. The line debuted online on October 30, 2025, and will be available in Abercrombie & Fitch stores worldwide from November 6.
The collection features genuine leather apparel, accessories, denim jeans and skirts, and jewelry, all crafted with detailed embroidery and stitching that highlight Kemo Sabe’s heritage craftsmanship. Denim skirts are offered in Classic and Curve Love fits, the latter eliminating the waist gap and providing a curve‑hugging fit. Prices range from $50 to $500, positioning the line as versatile day‑to‑night pieces that can be paired with denim and boots or worn alone as statement items.
The partnership aligns with Abercrombie & Fitch’s “Always Forward Plan” to reach $5 billion in sales by 2025 and to broaden its product portfolio beyond its core apparel. Management cited the collaboration as a strategic move to tap a niche luxury market and attract new customers, building on the company’s recent brand transformation toward inclusivity and sustainability.
Kemo Sabe, which has expanded its retail presence and sales since its 2020 acquisition, is entering its first global retail collaboration. Owner Wendy Kunkle described the brand aesthetic as “fashion western” rather than traditional cowboy‑inspired wear, appealing to customers in cities such as Chicago, New York, and Dallas. The stores are known for their unique atmosphere, including a bar serving drinks.
Abercrombie & Fitch’s strong financial footing supports the partnership. In Q3 2023, the company reported net sales of $1.1 billion, a 20 % year‑over‑year increase, and an operating margin of 13.1 %. The collaboration is expected to contribute to the company’s growth trajectory and diversify its revenue streams.
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