Asset Entities Inc. announced on October 14, 2024, that multi-platinum, Grammy Award-winning artist Macy Gray has selected the company to design, develop, and manage her music and entertainment Discord community. Macy Gray has sold over 25 million album copies worldwide.
This partnership aims to create a digital platform for new artists to showcase their talent on Discord, with Macy Gray leading the initiative. Asset Entities' Head of Entertainment, Jeff Blue, expressed pride in teaming with Macy Gray again after discovering her in 1996.
The agreement underscores Asset Entities' growing presence in the entertainment sector for its AE.360.DDM services. This high-profile client is expected to enhance the company's visibility and attract a broader audience to its community management solutions.
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