Autohome, a leading online destination for car buyers, launched the seventh edition of its 818 Car Shopping Festival on August 19, 2025. The festival, themed "20 Years of Trust, Smart Future with AI, Powered by Love," is scheduled to run from August 1 to September 30.
This year's festival emphasizes "real benefits and real subsidies," aiming to provide consumers with tangible advantages. It integrates immersive digital experiences, multi-tiered purchase incentives, and enhanced smart services.
The event is designed to offer a more efficient and engaging car buying journey for users. By leveraging AI and its online-to-offline ecosystem, Autohome seeks to drive transactions and strengthen its position in the automotive market during this key sales period.
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