On October 6, 2025, Axalta Coating Systems Ltd. unveiled two new battery coating products at The Battery Show North America in Philadelphia. The products, Alesta e‑PRO FG Black and Alesta e‑PRO Dielectric Gray, are designed to provide extreme heat protection and superior electrical insulation for electric vehicle battery packs and stationary energy storage systems. The launch demonstrates Axalta’s commitment to advancing safety technologies in the rapidly expanding EV market.
Alesta e‑PRO FG Black is a premium powder coating engineered to resist ignition, expansion, and smoke generation at temperatures up to 1,200 °C, and it passed direct flame exposure, single‑cell thermal runaway, and UL 2596 TaG tests with no smoke or fire propagation. Alesta e‑PRO Dielectric Gray is an epoxy‑based powder coating that delivers robust electrical insulation, achieving excellent hipot test yield and meeting UL 94 V0 and IEC 60243‑1 standards. Both coatings have undergone rigorous testing to validate their performance in high‑voltage, high‑temperature environments.
The introduction of these coatings addresses a critical safety concern for EV manufacturers, as thermal runaway incidents can lead to fires and explosions. By providing proven thermal stability and electrical insulation, Axalta positions itself as a preferred supplier for OEMs seeking to meet stringent safety regulations and consumer expectations. The new products are expected to open additional revenue streams and strengthen Axalta’s competitive edge in the battery coatings segment.
Axalta’s product launch comes amid recognition of its broader innovation portfolio, including being named to TIME magazine’s list of America’s Best Midsize Companies of 2025. The company’s focus on safety‑enhancing technologies aligns with its strategy to support the growing electric vehicle market and reinforce its leadership in high‑performance coatings. The launch is a material event that could influence Axalta’s future earnings and market share in the battery coatings space.
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