Ball Corporation announced the re-launch of its proprietary Dynamark™ printing technology for beverage cans in Europe, Middle East, and Africa (EMEA) on October 29, 2024. This upgraded technology, named Dynamark™ Advanced Pro, introduces advanced printing capabilities to enhance brand personalization and creative flexibility.
The new technology allows for variable print, integrating up to 12 different graphics onto a single pallet, which enables diverse designs on the same shelf or display. This innovation is available in most European plants and aims to drive consumer engagement and brand loyalty.
Dynamark™ Advanced Pro reinforces Ball's position in innovation by offering solutions that cater to consumer habits, where 80% of shopper choices are based on visual shelf impressions. This technology provides brands with greater creative freedom, including variable windows, blends of negative and positive elements, multiple colors, and halftones.
The content on BeyondSPX is for informational purposes only and should not be construed as financial or investment advice. We are not financial advisors. Consult with a qualified professional before making any investment decisions. Any actions you take based on information from this site are solely at your own risk.