Hohem has launched its AI‑powered iSteady gimbals at Best Buy, with online availability beginning on 17 September 2025 and a nationwide in‑store rollout scheduled for late October 2025. The lineup includes the iSteady V3, the iSteady V3 Ultra, and the iSteady M7. The Ultra model is sold exclusively online with in‑store pickup, while the V3 and M7 are available both online and in over 800 Best Buy stores across the United States.
The iSteady V3 is priced at $129 and serves as an intuitive entry‑point for creators, featuring a 3‑axis stabilization system and AI tracking that works without a dedicated app. The iSteady M7, priced at $299, offers a higher payload capacity of up to 500 g and includes a detachable touchscreen remote that doubles as a live‑view monitor. The V3 Ultra adds a multimodal AI tracker, gesture control, and a detachable remote with a larger screen for advanced content creation.
Hohem’s launch is part of its strategic North American expansion. The company has over a decade of R&D, more than 160 innovation patents, and is trusted by over 5 million users in 140+ countries, holding a dominant market share in both smartphone and action‑camera stabilizers. The launch also coincides with a limited‑time promotional offer of 20 % off the V3 and M7 from 17 September to 28 September.
Best Buy is running a nationwide in‑store campaign that invites creators to try demo units, capture a photo or video, and post it on Instagram using the tags @hohem_na, #Hohem, and #HohemBestbuy. Participants can compete for two mystery grand prizes and five Best Buy gift cards, with winners announced within three days of the campaign’s close. The campaign is supported by Hohem’s recent accolades, including the CES Innovation Award 2025 and the Red Dot Design Award 2025.
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