Bragg Gaming Group expanded its proprietary content on the Blaze platform in Brazil, launching a full library of 80 games that includes regional favorites such as Electric Jungle and Mighty Mountain.
The launch marks the first time Bragg’s entire certified library is available on a single Brazilian operator, strengthening its foothold in the regulated market that opened on January 1, 2025.
Bragg’s Q2 2025 revenue grew 4.9% year‑on‑year to €26.1 million, but Brazil contributed a 56% pro‑forma growth, underscoring the strong demand for its high‑margin proprietary titles in the country.
The 80‑game library features titles that resonate with Brazilian players: Electric Jungle offers vibrant graphics and local themes, while Mighty Mountain delivers a high‑volatility slot experience favored by the market.
CEO Matevž Mazij said the launch supports Bragg’s focus on cash flow and margin improvement amid rising gaming taxes, and Regional Director Sara Mosallaee highlighted that the full certified library will maximize reach and diversify revenue streams.
Blaze is a leading operator in Brazil, positioning Bragg to capture a larger share of the country’s projected $1.4 billion iGaming market in 2025, with Brazil expected to account for up to 10% of Bragg’s total revenue.
The move aligns with Bragg’s broader strategy to prioritize proprietary content, which delivers higher gross profit margins, and to invest in an AI‑first personalization platform to increase player lifetime value by 2027.
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