Wright National Flood Insurance Company (Wright Flood), a wholly owned subsidiary of Brown & Brown, Inc., announced on October 24 2025 that its affiliate, Wright National Flood Insurance Services LLC, an operating company of Arrowhead Programs, has entered into an agreement to acquire the assets of Poulton Associates LLC. The deal will make Wright Flood the largest provider of flood insurance in the United States, adding Poulton’s web platform www.CATcoverage.com and its long‑standing private flood‑insurance expertise to Wright Flood’s portfolio.
The acquisition is expected to close in November 2025, subject to customary conditions. Poulton Associates, headquartered in Salt Lake City, has been a leader in risk services since 1989 and provides coverage through the National Catastrophe Insurance Program (NCIP) and other private flood‑insurance products. By combining the two companies, Wright Flood will increase the number of properties covered by flood insurance and broaden its product offerings to agents and policyholders across the country.
For Brown & Brown, the transaction strengthens its strategic focus on specialized insurance solutions and expands its market reach in the growing flood‑insurance segment. The move is expected to generate additional revenue and enhance the company’s competitive position as it continues to build a diversified, high‑margin insurance brokerage and program business.
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