Corona Named World's Most Valuable Beer Brand for Second Consecutive Year; Michelob ULTRA Enters Top 5

BUD
October 08, 2025

Corona was recognized as the most valuable beer brand in the world for the second consecutive year in Kantar's BrandZ 2025 Most Valuable Global Brands report, released on May 14, 2025. This achievement coincides with Corona celebrating its 100-year anniversary. The brand's consistent top ranking underscores its global appeal and market strength.

The report also highlighted Michelob ULTRA's ascent, moving up one spot to become the #5 most valuable beer brand globally. Michelob ULTRA also received the Kantar Brand Growth Award in the U.S. for achieving the greatest year-over-year increase in brand value. This recognition reflects its relevance and impact in the American market.

Anheuser-Busch InBev's portfolio dominates the rankings, with 8 out of the top 10 most valuable global beer brands belonging to the company. This strong performance across its 'megabrands,' including double-digit growth for Corona outside Mexico and triple-digit growth for Corona Cero, validates AB InBev's consumer-centric strategy and effective marketing investments.

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