Callan JMB Expands into Food Sampling, Leveraging Keychain Partnership to Tap $120 B Market

CJMB
November 10, 2025

Callan JMB Inc. announced a new service line that extends its regulated‑material logistics expertise into the food sampling sector, partnering with Keychain, an AI‑powered platform that connects manufacturers, brands, and retailers. The expansion is designed to bring Callan’s reusable cold‑chain shippers, active temperature monitoring, and end‑to‑end traceability to a market that is projected to grow 6‑10 % annually and is valued at more than $120 billion worldwide.

The move is a strategic fit for Callan, which has built its reputation on safety, compliance, and sustainability in the healthcare and emergency‑preparedness arenas. By applying the same rigorous standards to food sampling, the company can offer brands a “gold standard” solution that reduces waste, enhances brand trust, and meets the growing consumer demand for transparent, environmentally responsible supply chains. The partnership with Keychain provides immediate access to a network of manufacturers and retailers, accelerating market entry and enabling data‑driven optimization of sampling programs.

Financially, Callan has faced challenges in recent quarters, reporting negative EBITDA and a decline in revenue. However, the company’s liquidity remains strong, with a current ratio of 4.26, giving it the flexibility to invest in new capabilities. The food sampling expansion is positioned as a diversification strategy to broaden revenue beyond its core healthcare contracts and to create cross‑sell opportunities across its existing client portfolio.

In addition to the new service line, Callan has recently strengthened its market position through a joint venture with Revival Health Inc. in May, a six‑month extension of its $9.1 million contract with the City of Chicago in July, and an upgrade to its Sentry monitoring system in October. These moves demonstrate a pattern of strategic partnerships and technology investments that support the company’s broader growth agenda.

CEO Wayne Williams emphasized that the expansion is a “natural extension of our core capabilities.” He noted that Callan’s compliance infrastructure—spanning packaging, transportation, and reclamation—enables brands to meet stringent safety and sustainability expectations while reducing waste. Oisin Hanrahan, CEO of Keychain, highlighted the synergy between regulated logistics and AI‑driven supply‑chain visibility, stating that the collaboration will help brands operate with greater accountability from production to consumer.

The expansion positions Callan to capture a new customer base that prioritizes rigorous compliance and environmental responsibility. By offering a reusable, traceable solution for food sampling, the company can strengthen its sustainability narrative, differentiate itself from competitors, and unlock additional revenue streams that complement its existing healthcare and emergency‑preparedness contracts.

Overall, the announcement signals Callan’s intent to leverage its proven logistics platform in a high‑growth consumer market, while its recent strategic initiatives and strong liquidity provide a foundation for executing this diversification plan.

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