Coupang has announced the cancellation of Kanye West's 'YE LIVE IN KOREA' concert, which was scheduled for late May, citing recent controversies involving the artist. This decision was made by the e-commerce company and the ticket vendor.
The concert, which was to be presented by Coupang Play and feature the world's first live performance of the Donda 2 album, was highly anticipated. Tickets in Korea were exclusively sold through Coupang Play, making the cancellation a significant event for the platform.
The cancellation means a loss of exclusive content that was expected to drive subscriber engagement and potentially attract new users to Coupang Play. This development may also carry reputational implications for Coupang due to its association with the controversial artist.
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