On September 25, 2025, Douglas Elliman Inc. announced the launch of Elliman Private Listings, a new exclusive platform that allows sellers to choose from a range of marketing options, conduct market testing, and maintain discretion while selling luxury properties.
Elliman Private Listings is an invitation‑only marketplace that showcases properties only to the company’s network of more than 6,600 agents and their serious buyers. The platform gives sellers the ability to opt into private, selective exposure, leveraging Douglas Elliman’s reach in key luxury markets while providing a controlled, high‑quality buyer pool.
By adding this private listing service, Douglas Elliman expands its suite of differentiated offerings for ultra‑high‑net‑worth clients, reinforcing its strategy to provide choice and privacy in a consolidating brokerage industry. The new platform is positioned to generate additional commission income and deepen client relationships in the high‑margin luxury segment.
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