Gap Inc. announced the appointment of Maggie Gauger as Global Brand President and CEO of Athleta, effective August 1. Gauger will succeed Chris Blakeslee, who is stepping down from the role, as Athleta continues its brand reset.
Maggie Gauger brings over 20 years of experience from Nike, where she most recently served as the head of its North America Women's Business. Her extensive background spans retail, strategy, merchandising, product creation, and general management.
Gap Inc. CEO Richard Dickson stated that Gauger's proven business transformation capabilities, deep consumer centricity, and product fluency are critical assets to accelerate Athleta's reinvigoration. This leadership change is expected to position Athleta for its next chapter of growth, rooted in purpose, performance, and people.
The content on BeyondSPX is for informational purposes only and should not be construed as financial or investment advice. We are not financial advisors. Consult with a qualified professional before making any investment decisions. Any actions you take based on information from this site are solely at your own risk.