GameStop Corp. announced on March 25, 2025, that its board of directors has unanimously approved an update to its investment policy. This revision explicitly adds Bitcoin as a treasury reserve asset.
This decision formalizes the company's intent to hold Bitcoin, following earlier speculation and reports of its consideration. The move aligns GameStop with other companies that have adopted cryptocurrency as a treasury strategy.
The updated policy signifies a concrete strategic shift in how GameStop manages its substantial cash reserves. This allows the company to diversify its assets and potentially hedge against macroeconomic factors.
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