HF Foods Group Inc. announced on May 6, 2025, the launch of a new e-commerce platform, a unique offering within the specialty foodservice industry. This platform is designed to allow restaurant employees and owners to directly purchase HF Foods' specialty products through a digital experience.
The e-commerce platform has been launched at select distribution centers, specifically in Utah, North Carolina, and Florida. This initiative leverages the company's global supplier network and distribution infrastructure to create a cost-efficient, value-added sales channel.
In conjunction with the platform launch, HF Foods also unveiled new branding and a new logo. These strategic moves are part of the company's broader transformation plan aimed at enhancing customer engagement and modernizing its market presence.
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