On October 2, 2025, Harley‑Davidson and outdoor brand Realtree announced the launch of the "Get Lost" limited‑edition apparel collaboration, a new line that blends Harley‑Davidson’s heritage with Realtree’s iconic camouflage patterns. The collection includes hoodies, jackets, graphic tees, and work‑wear‑inspired pants, all featuring a lighter, neutral‑toned Realtree APG camouflage and the Harley‑Davidson Bar & Shield logo.
Each piece is crafted from heavyweight cotton twill or canvas, designed for durability and breathability, and incorporates functional details such as hidden snap‑down collars, quilted hoods, and multiple pockets. The apparel is tailored to transition seamlessly from outdoor adventures to everyday wear, emphasizing utility and style for riders and outdoor enthusiasts alike.
The "Get Lost" collection became available on October 2, 2025, through Harley‑Davidson’s online store at h‑d.com/realtree and in Harley‑Davidson dealerships across the United States. The launch marks Harley‑Davidson’s first major apparel partnership outside its traditional motorcycle gear, expanding the brand’s reach into the outdoor apparel market.
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