Kohl's is actively engaging in negotiations with its vendors and seeking clarity on potential tariff impacts to manage ongoing uncertainty. The company is adjusting its purchasing strategies based on product elasticity to mitigate rising merchandise costs.
This proactive approach is crucial for Kohl's, as tariffs can significantly affect the pricing of imported goods, which in turn impacts consumer spending and the company's margins. The retailer aims to protect its price-sensitive customer base from potential price increases.
By diversifying sourcing and adjusting inventory, Kohl's is working to navigate the complex global trade environment. This strategic focus is part of its broader efforts to stabilize the business and drive progressive improvement throughout 2025.
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