Kohl's announced a month-long celebration for the 20th anniversary of its Kohl's Cash loyalty program, which has rewarded customers with over $25 billion since its launch. The celebration includes giving away millions in Kohl's Cash through various events.
Key promotional activities include the 'Kohl's Cash Celebration Sweepstakes,' offering $200 in Kohl's Cash to 20 daily winners throughout September, and the 'Kohl's Cash Ultimate Giveaway' in stores from September 3-7, where shoppers can instantly receive $5 to $100 in Kohl's Cash.
The company is also launching a multi-city 'Kohl's Cash Cruiser' tour with immersive experiences and giveaways, and will surprise select Boys & Girls Clubs with $2,000 Kohl's Cash shopping sprees. Additional savings events, such as Customer Appreciation, Epic Deals, and Friends & Family, are scheduled through early October.
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