Kohl's announced its holiday season plans, featuring nearly double the number of gift options compared to the previous year, positioning itself as a key gifting destination. The company is emphasizing value with a new Value Gift Shop offering items primarily under $5 and hundreds under $10.
The holiday strategy includes twice as many Sephora at Kohl's gift sets, jewelry gifts under $25, and thousands of toy options under $20. In-store experiences will be enhanced with more curated gifting displays and a new Kohl's Tree Farm featuring expanded seasonal decor.
Kohl's is also expanding its product offerings with new brands in men's, women's, and kids' apparel, including dedicated dress shops. For the first time this holiday, Babies"R"Us at Kohl's will be available in 200 stores and online, offering a new assortment of baby gear.
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