Lee® and Alpha Industries have launched a new global collaboration, celebrating their shared history of workwear apparel and iconic American style. The eight-piece Alpha x Lee capsule collection reimagines military-inspired designs and heritage details. It features layered indigo and denim hues, elevating workwear and utility styles.
This collaboration brings together two brands known for their authentic legacies in apparel. The collection aims to offer consumers unique pieces that blend durability with contemporary fashion. It is available through various retail channels globally.
The partnership is expected to enhance brand appeal and reach new consumer segments. This strategic collaboration underscores Lee's commitment to product innovation and expanding its market presence through distinctive design partnerships.
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