VEEPS, Live Nation Entertainment's streaming platform, announced the debut of its new original content series, 'Side Hustles,' on November 8, 2024. The series features intimate conversations with celebrity founders, including Cameron Diaz and Katherine Power, and Benji and Joel Madden, discussing their entrepreneurial ventures.
The four-episode debut aims to provide inspiration and tangible business tips from these well-known figures. Narrated by journalist SuChin Pak, the series offers an insider's look into how these celebrities manage their brands and personal lives.
This launch expands VEEPS' content offerings, aiming to connect with fans through exclusive artist-entrepreneur stories. The initiative is expected to enhance subscriber engagement and potentially attract new viewers to Live Nation's streaming service.
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