On September 24, 2025, Massimo Group (NASDAQ: MAMO) announced that it has integrated Anthropic’s Claude AI into its Oracle NetSuite enterprise resource planning (ERP) system across all departments. The move combines Claude AI’s advanced reasoning and natural‑language capabilities with the reliability of Oracle NetSuite, enabling the company’s teams to operate smarter and faster.
CEO David Shan said, “Artificial intelligence and cloud‑based ERP systems are reshaping how companies compete. By integrating Claude AI with Oracle NetSuite, we are responsibly deploying world‑class tools that improve productivity, accelerate decision‑making, and elevate customer experiences. This represents a major step forward in creating greater value for our investors, partners and customers.” The integration is designed to streamline workflows, enhance decision‑making, and optimize collaboration across sales, supply chain, finance, marketing and customer service.
Massimo expects the deployment to accelerate product development cycles, improve supply‑chain coordination, and provide more responsive, personalized customer support. These advancements are intended to enhance operational performance as the company prepares for continued growth into 2026 and beyond.
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