EstrellaTV, MediaCo Holding Inc.'s multiplatform Spanish-language network, announced the return of 'Objetivo Fama,' a musical reality competition. The new season will premiere exclusively on EstrellaTV on Saturday, August 2, 2025, at 8 PM EST.
The series will air weekly primetime episodes for 14 consecutive weeks on Saturdays and Wednesdays. As part of this exclusive U.S. deal, 'Objetivo Fama' will be available on EstrellaTV’s national broadcast network, its EstrellaTV FAST channel, and live and on-demand through the EstrellaTV app.
The revamped format blends high-stakes musical performance with an immersive reality experience, featuring twenty aspiring artists living and training in a custom-built House Studio. This revival honors the show's legacy while introducing a modernized vision for a new generation of fans.
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