On May 30, 2025, MEDIROM Healthcare Technologies Inc. announced that its subsidiary, MEDIROM MOTHER Labs, Inc., has achieved significant milestones for its specific health guidance service utilizing the 'Lav' healthcare app. The service has surpassed 100 cumulative contracted companies and 10,000 cumulative supported individuals.
Since its implementation in 2019, the Lav app has provided efficient and continuous health support, receiving high evaluations from health insurance associations and company employees. As of April 2025, approximately 1 out of every 14 health insurance associations in Japan is a partner.
The cumulative total weight loss achieved by all Lav users since its inception has reached 15,421 kilograms, demonstrating a tangible impact on health promotion. This milestone underscores the app's effectiveness in preventing lifestyle-related diseases and supporting health management through personalized advice and professional coaching.
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