On October 22, 2025, Match Group and its flagship app Tinder announced the U.S. rollout of Face Check, a first‑of‑its‑kind facial verification feature that requires new users in seven countries and the state of California to complete a short video selfie during onboarding.
Face Check verifies that the person is physically present and that the face matches the profile photo, awarding a Photo Verified badge when successful. The system also detects duplicate accounts, adding a layer of protection against impersonation and fake profiles, while storing only encrypted face maps that are deleted after verification.
Early results from markets where Face Check is live show meaningful improvements in user safety and confidence. The rollout marks Tinder’s first mandatory liveness verification and positions the company as a leader in trust and safety, with plans to extend the feature to additional U.S. states in the coming months and to other Match Group apps in 2026.
The content on BeyondSPX is for informational purposes only and should not be construed as financial or investment advice. We are not financial advisors. Consult with a qualified professional before making any investment decisions. Any actions you take based on information from this site are solely at your own risk.