Noodles & Company announced on September 30, 2025, a celebration of its 30th birthday by offering '90s pricing on classic dishes for Noodles Rewards members. From October 4 to October 6, guests can enjoy select fan-favorite dishes for $4.95 each. This promotion coincides with the company's 30th birthday on October 4 and National Noodle Day on October 6.
The Throwback Birthday Bash will feature classic dishes such as Buttered Noodles, Creamy Mac & Cheese, Pesto Cavatappi, Pad Thai, Japanese Pan Noodles, Garlic Tortelloni, and Pasta Fresca. Joe Christina, President and Chief Executive Officer, stated that the company is honoring the flavors and moments that shaped its history while looking ahead to a future filled with craveable classics and new twists.
To participate in the celebration and unlock the $4.95 classics, guests must sign up for Noodles Rewards. This marketing event is designed to drive customer engagement and traffic by offering a value-driven promotion on popular menu items, celebrating the brand's three-decade history in the fast-casual segment.
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