NICE Ltd. announced the launch of a locally hosted, dedicated CXone Mpower instance in South Africa on December 10, 2025. The new deployment is fully on‑premise in Cape Town and Johannesburg and keeps all core CXone Mpower applications and customer data within South Africa, meeting the country’s strict data‑residency requirements.
The move is a strategic operational milestone that positions NICE to serve financial institutions, regulated industries and large enterprises that demand real‑time decisioning, operational resilience and strict governance. By establishing a sovereign cloud footprint in South Africa, NICE extends its global reach into a high‑growth emerging market and lays the groundwork for future deployments across the African continent.
NICE’s recent financial performance underscores the timing of the launch. In Q3 2025, the company reported a 13% year‑over‑year increase in cloud revenue and raised its full‑year 2025 revenue guidance. AI‑ARR accelerated 49% YoY, driven by strong demand for AI‑powered self‑service and conversational AI capabilities acquired through the Cognigy acquisition. These results demonstrate the company’s ability to scale its AI‑orchestrated platform and support the expansion into new geographies.
Darren Rushworth, President of NICE International, said the South African launch “supports organizations in their shift toward AI‑assisted, outcome‑driven customer service.” CEO Scott Russell added that the company’s “AI‑first strategy” is delivering “strong execution” and that the new instance will help capture the growing demand for AI‑enabled customer experience solutions in regulated markets.
The launch signals NICE’s confidence in its cloud‑native, AI‑powered platform and its commitment to meeting local compliance requirements. It also reinforces the company’s broader strategy to grow beyond its traditional North American and European bases, positioning it to capture emerging market opportunities while maintaining the high margins and operational leverage that have driven recent earnings growth.
Overall, the dedicated CXone Mpower instance in South Africa represents a significant expansion of NICE’s global footprint, a reinforcement of its AI‑first strategy, and a timely response to the data‑residency needs of regulated customers in a high‑growth market.
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