On Monday, October 27, 2025, Yankee Candle, a wholly owned subsidiary of Newell Brands, announced the launch of its Polar Express Collection, a limited‑edition holiday line created in partnership with Warner Bros. Discovery Global Consumer Products. The collection, inspired by the classic holiday film, is being introduced across a range of candle forms and gift sets designed to capture the film’s festive spirit.
The new line features Signature Small Tumblers priced at $14.99 and Large Apothecary Jars at $34.99, along with festive gift sets and novelty jars that include bells. Availability is exclusive to YankeeCandle.com and Yankee Candle retail locations, ensuring a focused distribution strategy for the holiday season.
This launch expands Yankee Candle’s holiday product portfolio, offering consumers fresh scent options and gift‑ready formats that can drive seasonal sales. By leveraging the Polar Express brand and a dedicated online and retail rollout, Newell Brands positions the collection to capture holiday demand and reinforce its consumer‑centric innovation strategy.
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