Krystal Launches Loyalty Program Powered by PAR Technology

PAR
October 22, 2025

On October 22, 2025, PAR Technology Corporation announced that Krystal Restaurants LLC has selected PAR Punchh® to power its new loyalty program, Club Krystal. The announcement confirms that the partnership was finalized today, marking a new customer win for PAR’s Engagement Cloud platform.

Krystal operates nearly 300 locations across 11 states, with recent openings in Texas, South Carolina, and Alabama. The chain’s expansion into new markets underscores the strategic importance of a scalable loyalty solution that can support rapid growth and multi‑channel engagement.

Club Krystal rewards members with 10 points for every dollar spent, unlocking exclusive rewards at key thresholds. The program is available through a mobile app and web portal, featuring saved payments and subscription benefits that enhance customer convenience and retention.

The partnership expands PAR’s reach within the quick‑service restaurant sector, adding a new recurring revenue source and reinforcing its position as a unified, enterprise‑grade technology provider for loyalty and engagement.

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