Perfect Corp. introduced a new conversational AI assistant, the YouCam AI Beauty Agent, within its flagship YouCam Makeup app on November 10, 2025. The agent can answer questions about beauty, skincare, and fashion, generate realistic makeup filters, edit photos, and recommend products based on a selfie and style preferences.
The launch marks a key milestone in Perfect Corp.’s transition to a subscription‑based SaaS model. By adding a natural‑language interface that interprets facial features, tones, and textures, the company aims to keep users engaged longer and nudge them toward premium subscriptions. Management expects the agent to lift active paying subscriber counts and raise revenue per user, reinforcing the company’s strategy to monetize its AI and AR ecosystem.
Financially, Perfect Corp. reported a 12.4% year‑over‑year increase in revenue to $15.9 million in Q4 2024, and a 12.5% rise to $60.2 million for the full year. Gross margins contracted slightly because of higher third‑party payment processing fees and increased AI server costs, but the company’s subscription revenue growth has offset the pressure. The new AI agent is positioned to accelerate that trend by driving higher conversion rates for the app’s premium tiers.
The beauty and fashion tech space is crowded, with competitors such as Revieve, ModiFace, yShade, and Orbo AI offering visual try‑on and skin‑analysis tools. Perfect Corp.’s conversational AI differentiates it by adding a natural‑language layer to its existing visual AI stack, allowing users to interact with the app as if they were speaking to a makeup artist. This capability is expected to give the company a competitive edge in user experience and retention.
Founder and CEO Alice Chang said the agent “understands beauty” and makes creativity feel human. She added that the team is focused on building AI that is intuitive and user‑centric, which she believes will translate into higher engagement and subscription uptake. The company’s broader AI portfolio—including AI Fashion, AI Editing Agent, SkincareGPT, and BeautyGPT—provides a strong foundation for the new conversational feature.
While the launch is a promising development, Perfect Corp. faces headwinds such as rising AI infrastructure costs and intense competition for user attention. Nevertheless, the company’s focus on personalization and the growing demand for AI‑powered beauty solutions position the YouCam AI Beauty Agent to become a key driver of future growth, especially as the market continues to shift toward subscription‑based models.
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