PPG unveiled its SEM Mix’n’Shake automated paint‑stirring system at the 2025 SEMA Show in Las Vegas, setting a Guinness World Record for the largest simultaneous paint‑stirring challenge. More than 275 participants mixed paint at the same time, demonstrating the system’s ability to produce a fully homogenized car‑paint mix in less than 60 seconds and underscoring the company’s commitment to innovation in the automotive refinish market.
The SEM Mix’n’Shake system is engineered to cut rework, recover up to 6 % more productive work hours annually, and reduce sundry costs such as stirring sticks and disposable cups by up to 10 %. It also improves workplace cleanliness and paint consistency, and it connects with PPG’s LINQ digital ecosystem, complementing the existing MOONWALK automated mixing system. These features position the product as a turnkey solution for body‑shop operators seeking to streamline operations and enhance quality.
PPG’s Q3 2025 earnings provide context for the launch. Net sales rose to $4.1 billion, up 1 % year‑over‑year, while adjusted earnings per share reached $2.13, beating analyst expectations of $2.09 by $0.04. The earnings beat was driven by strong demand in the automotive refinish segment, disciplined cost management, and a favorable mix of high‑margin projects. The company’s guidance for full‑year 2025 adjusted EPS was raised to $7.60–$7.70, reflecting confidence in continued demand and operational efficiencies.
The launch aligns with PPG’s broader strategy to expand margins and operational efficiency in the automotive refinish segment. By integrating the SEM Mix’n’Shake system into its LINQ ecosystem, PPG offers a connected platform that automates mixing, color matching, and inventory management. Rodolfo Ramirez, PPG’s vice president of Automotive Refinish Coatings, said the event “showed how much time and effort shops still spend on mixing, helping customers see the value of automation.” The record‑setting demonstration serves as a powerful marketing tool that highlights the tangible benefits of automation for body‑shop operators.
The paint used during the challenge was donated to Dixie Technical College in St. George, Utah, supporting hands‑on training for students in automotive and collision repair technology. The donation underscores PPG’s commitment to workforce development and community engagement while showcasing the system’s real‑world applicability.
PPG’s announcement of the SEM Mix’n’Shake system and its Guinness World Record is a milestone that signals the company’s leadership in automation and digital solutions for the automotive refinish market. The product’s cost‑saving and productivity gains, combined with the company’s strong Q3 earnings and upward guidance, reinforce PPG’s strategy to capture market share through technology‑driven efficiency and quality improvements.
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