The Real Brokerage (REAX) announced that Southern California real‑estate leader Freeman Wang and his 50‑agent team have joined the brokerage through Harvest Realty, a private‑label affiliate that became part of REAX earlier in 2025. Wang’s team closed 430 homes and generated $425 million in sales volume in 2024, adding a substantial layer of transaction activity and agent depth to REAX’s Southern California footprint.
The move is a key component of REAX’s growth strategy, which has focused on scaling its private‑label program to bring independent brokerages into its ecosystem while allowing them to keep their brand identity. Harvest Realty, founded in 2014, joined REAX at the start of 2025 with 550 agents and $2.4 billion in 2024 sales volume. By bringing Wang’s high‑performing team under the Harvest umbrella, REAX now controls more than 27,700 agents nationwide, up 77% from the prior year, and has increased its Southern California transaction volume by more than $425 million.
Wang explained that the decision was driven by REAX’s technology platform, revenue‑share model, and agent‑centric incentives. “Real’s model is designed for growth, and I saw firsthand how fast teams were scaling here. This was the best choice for my agents, giving them more tools, more opportunities and more support,” he said. The quote underscores the value proposition of REAX’s platform—AI‑powered tools, a fintech suite, and a flexible compensation structure that rewards performance while sharing revenue with the brokerage.
Tamir Poleg, chairman and CEO of REAX, highlighted the strategic importance of the addition. “We’re excited to welcome Freeman and his team to Real. Freeman is a respected leader with a track record of performance and community leadership. His decision to align with Harvest underscores the strength of our Private Label model and the value we deliver to teams who want to grow with the right partners,” Poleg said. The statement signals REAX’s confidence that the private‑label model will continue to attract top talent and expand market share in high‑growth regions.
The acquisition aligns with REAX’s broader financial momentum. In Q1 2025, the brokerage reported revenue of $354 million, up 76% year‑over‑year, and a narrowed net loss of $5 million, reflecting the company’s focus on scaling while managing costs. The addition of Wang’s team is expected to accelerate revenue growth, deepen the agent network, and reinforce REAX’s position as a leading technology‑enabled brokerage in the U.S. market.
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