Rush Street Interactive, Inc. announced an exclusive partnership with Phil Hellmuth, a world-renowned professional poker player, on January 13, 2025. Hellmuth holds the record for the most World Series of Poker (WSOP) tournament wins, with 17 bracelets.
As a brand and content partner for BetRivers, Hellmuth will deliver exclusive player experiences and entertainment across RSI’s Casino, Sportsbook, and Poker verticals. His involvement will also extend to RSI’s media-owned productions, including the BetRivers Network and Poker Night in America.
This partnership aims to leverage Hellmuth's dynamic personality and passion for gambling to expand RSI's offerings and elevate player experiences. His role will include promoting the new online poker platform and contributing to mobile casino and sportsbook promotional games.
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