Mattress Firm, a wholly-owned business of Somnigroup International Inc., announced a partnership with Extend to launch FirmCare powered by Extend. This new program offers modern product protection for customers across its extensive network.
FirmCare provides protection against accidental damage for mattresses and extended protection for adjustable bases. The program is available across Mattress Firm's more than 2,300 nationwide store locations and online at mattressfirm.com.
This initiative aims to boost customer satisfaction and brand loyalty by ensuring customers can enjoy their investments for years to come. The program leverages Extend's experience in the mattress and furniture protection industry for seamless integration.
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