Scienjoy Holding Corporation’s subsidiary, SJ Meta, unveiled its AI Vista Live! platform in Dubai, marking the first deployment of the company’s next‑generation AI performer technology outside China. The platform delivers real‑time, lifelike interaction through multimodal AI and a multi‑agent architecture, and is available to consumers and enterprises via a mobile app, APIs, and enterprise‑grade hardware such as kiosk‑style terminals and holographic displays.
Dubai was chosen as the launch site because the emirate is positioning itself as a regional hub for artificial intelligence and digital innovation. Early adopters in the Middle East include the Abu Dhabi Securities Exchange, Emirates NBD, and Dubai Police, underscoring the market’s appetite for advanced digital‑human solutions. The platform’s ability to host interactive, AI‑powered live streams is expected to open new revenue streams in customer service, entertainment, education, and corporate communications across the region.
Scienjoy’s expansion into the Middle East aligns with its broader strategy to build SJVerse, a metaverse lifestyle platform that integrates AI and other emerging technologies. By establishing a presence in Dubai, the company gains a strategic gateway to the wider Middle East, where demand for AI‑enabled digital humans is accelerating. The launch also signals Scienjoy’s intent to diversify its geographic footprint and reduce concentration risk in China, positioning the company for long‑term shareholder value creation.
Victor He, Chairman and CEO of Scienjoy, said the launch “marks a pivotal moment in our AI innovation roadmap.” He added that “Dubai serves as our strategic gateway to the Middle East, where demand for advanced AI solutions is accelerating. With AI Vista Live!, we are strengthening our presence in next‑generation digital‑human applications in the United Arab Emirates market, demonstrating our commitment to sustained innovation in the rapidly evolving digital‑human technology revolution and long‑term shareholder value.”
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