Smith Micro Software, Inc. announced that its white-label SafePath digital parenting solution is powering the newly launched TúYo children’s mobile plan by Orange Spain (MASORANGE Group). This deployment represents a significant milestone for Smith Micro's strategic pivot towards carrier-integrated family safety solutions. The TúYo service is positioned as the world’s first mobile tariff with built-in protections specifically designed for children's digital habits.
The TúYo tariff plan offers three levels of protection for children, featuring predefined device limits for screen time, night breaks, and filtered content. These limits are based on recommendations from industry experts and the healthcare community, ensuring age-appropriate digital experiences. Every device on the TúYo rate plan will include these SafePath-powered protections as an integral part of the carrier solution.
This deployment enables Orange Spain to deliver enhanced value and trust to its customers by addressing parental concerns about online dangers and screen time. Smith Micro's SafePath platform empowers wireless service providers to bring full-featured, on-brand family safety solutions to market, activating new revenue opportunities and increasing brand affinity. This partnership validates the appeal of dedicated, safer mobile experiences for children.
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