TEGNA Inc. announced on March 10, 2025, that John Treviño has been named president and general manager at WKYC, the NBC affiliate serving Cleveland, Ohio. His appointment is effective March 24, 2025.
Treviño will be responsible for overseeing the station’s operations across all platforms and leading its focus on driving results for advertisers as director of sales. He brings over 30 years of experience in the local broadcast industry.
Previously, Treviño was president and general manager of KBMT-KJAC, where he led significant growth in revenue, expanded digital and streaming platforms, and strengthened the station's market leadership. His expertise is expected to elevate the team at WKYC and enhance community service.
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