Coach, a flagship brand of Tapestry, Inc., reported a 15% revenue growth compared to the same quarter a year prior, achieving a 77.1% gross margin. This performance underscores the success of its strategic rebrand and revamped designs.
The brand successfully attracted nearly 900,000 new customers in North America in the last quarter, with over two-thirds identified as Gen Z and millennials. This indicates effective targeting and resonance with younger consumer cohorts.
Product innovations, including popular styles like the Tabby, Brooklyn, and Rogue handbags, have driven demand, with Coach products on global shopping platform Lyst seeing a 332% increase year-over-year. Coach is also expanding experiential retail with concepts like Coach Play and Coach Coffee shops.
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