Interactive Strength Inc. (NASDAQ:TRNR) announced on February 11, 2025, that it has signed a binding transaction agreement to acquire Sportstech Brands Holding GMBH, Germany's largest connected fitness and equipment company. Sportstech is a founder-led business with over $40 million in revenue and a history of profitability.
This acquisition, TRNR's second within 12 months, is expected to significantly boost the company's financial outlook, with TRNR projected to generate more than $50 million in revenue in 2025 on a pro forma basis. The company also anticipates achieving EBITDA profitability in the second half of 2025.
The deal combines highly complementary businesses, creating a scaled, international operation anchored in the US and Germany, which are the #1 and #2 fitness markets globally. This move advances TRNR's strategy of building shareholder value through accretive acquisitions of profitable, growth businesses.
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