Interactive Strength Inc. (NASDAQ:TRNR) announced on October 1, 2024, that both its CLMBR and FORME brands will be exhibited at the MEFIT Health and Fitness Summit in Dubai from October 3-5. The summit is hosted by MEFITPRO, the exclusive distributor of CLMBR in the Gulf region.
MEFITPRO previously received a six-figure initial order for CLMBR in the third quarter, demonstrating existing demand in the region. The Gulf countries are experiencing rapid growth, with fitness adoption outpacing GDP growth.
This exhibition represents a strategic move to expand TRNR's international market presence and capitalize on the burgeoning fitness market in the Gulf region through established distribution channels.
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