Titan International, Inc. announced on April 30, 2025, the expansion of its production rights for the Goodyear brand across several new product segments. These new segments include light construction/industrial, ATV, lawn and garden, and golf tires.
In addition to the expanded rights, Titan also reaffirmed its commitment to the agricultural industry by renewing its Goodyear Farm Tires licensing rights in the farm tires segment. This strategic move reinforces Titan's dedication to enhancing its product portfolio and meeting the diverse needs of its customers.
Paul Reitz, President & CEO of Titan International, Inc., stated that this expansion positions the company to serve customers better and seize emerging market opportunities. Research and product development teams are already working on new tire designs for the lawn and garden segment, aligning with Titan's growth strategy to strengthen its position as a leader in the tire industry.
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