Wrap Technologies announced that the Alliance Police Department in Nebraska will equip every sworn officer with its BolaWrap 150 remote restraint device, marking the first municipal department in the state to adopt the technology. The contract, whose financial terms were not disclosed publicly, represents a significant expansion of Wrap’s presence in a new geographic market and adds a notable customer to its growing portfolio of law‑enforcement clients.
The deployment includes Wrap’s WrapTactics digital training and modernized instructional resources, creating an integrated non‑lethal response framework. By providing officers with a non‑painful, pre‑escalation tool, the department aims to reduce injuries and improve outcomes in high‑stress encounters, particularly those involving behavioral‑health crises. The BolaWrap 150’s track record of over 1,000 agencies worldwide and zero injury reports underscores its effectiveness and differentiates it from pain‑based compliance tools.
Wrap’s recent financial results give context to the significance of the Alliance contract. In Q3 2025, the company generated $2.0 million in revenue, a 241% year‑over‑year increase driven by strong demand for BolaWrap sales and managed services. Gross margin expanded to 59% from 40% in the prior year, reflecting a higher mix of high‑margin services and disciplined cost control. Net loss narrowed to $0.06 per share, an improvement of 81% from the $30.2 million loss reported in 2023, as the company reduced operating expenses and improved operational leverage.
The contract aligns with Wrap’s broader strategy to transition from a single‑product company to an end‑to‑end public‑safety solutions provider. CEO Scot Cohen said the Alliance deal “demonstrates the commercial viability of the BolaWrap platform and supports our broader growth strategy in the U.S. market, where demand for non‑lethal alternatives is accelerating.” President and COO Jared Novick added that 2024 was a transformational year, citing a corporate restructuring that cut monthly cash burn to approximately $600,000 and positioned the company for sustainable growth.
Wrap’s Q4 2024 results further illustrate the company’s trajectory. Revenue of $4.5 million, down 27% from $6.1 million in 2023, was offset by a 54% gross margin, up from 47% the previous year. The company’s focus on recurring revenue—12% of total revenue coming from subscription sales—signals a shift toward higher‑margin, predictable income streams. The Alliance contract, while not a large revenue driver at this stage, is a strategic win that validates Wrap’s integrated solution and positions it to compete more directly with established players such as Axon.
Overall, the Alliance Police Department deployment represents a meaningful milestone for Wrap Technologies. It expands the company’s geographic footprint, demonstrates adoption of its integrated non‑lethal platform, and supports its transition to a diversified, service‑centric business model. The contract’s success, combined with improving margins and a clearer path to recurring revenue, strengthens Wrap’s competitive position in a market where law‑enforcement agencies are increasingly seeking cost‑effective, non‑lethal alternatives.
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