Yatra Online, Inc. announced that its Indian subsidiary, Yatra Online Limited, achieved the top position in YouGov's Brand Mover rankings for India in December 2024. This recognition underscores Yatra's significant brand momentum and increasing consumer engagement within the online travel sector. The company is actively redefining travel experiences for millions of customers.
YouGov's Brand Mover rankings identify brands that have demonstrated the most substantial positive shifts across key brand health metrics. These metrics include awareness, consideration, and overall reputation. Yatra's leading position reflects its strategic focus on delivering seamless travel experiences and leveraging cutting-edge technology.
The company's commitment to personalization, efficiency, and accessibility has led to an increased preference among consumers. This solidifies its standing as a trusted travel partner in India. Yatra continues to drive industry-wide transformation through AI-driven recommendations, advanced booking systems, and frictionless customer support in both corporate and leisure travel segments.
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