Zeta Global announced on January 23, 2025, the appointment of Ed See as its new Chief Growth Officer, effective February 10. See brings over 30 years of experience, including eight years as a Partner at McKinsey & Company’s Marketing and Sales practice, where he advised global brands on marketing, digital, and analytics capabilities.
In his new role, reporting to President Steven Gerber, Ed See will lead the acceleration of Zeta’s growth strategy. His priorities include deepening engagement with Chief Marketing Officers and other c-suite executives, and demonstrating the transformative potential of Zeta’s AI-driven solutions to achieve measurable marketing outcomes.
David A. Steinberg, CEO of Zeta, stated that See’s expertise in martech and trusted relationships with influential CMOs make him an ideal leader to drive Zeta’s growth and solidify its position as a pioneer in AI marketing. This appointment underscores Zeta’s commitment to scaling its AI-driven marketing solutions for transformative impact.
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